Sunday, November 17, 2013

Finding Typefaces...

Decorative: the typeface is used on a pencil holder
The typeface is not really appropriate for the object because pencil holder and reading don't relate to each other and also the design of the word "cool" has nothing to do with the feeling of being cool. 
Modern: the typeface is used for the title of a chapter in a book
The typeface is appropriate in this case because the typeface give the title a sense of fanciness and elegance which in some way matches the beautiful design above the title.  
Oldstyle: the typeface is used for the text of a book
The typeface is appropriate here because most books, since very long ago, have used oldstyle for the text, and so that means that many people are used to reading book with such typeface. Plus this typeface is easier to read when it comes to books.
Slab Serif: the typeface is used for the men restroom sign in this sign
The typeface is appropriate for its purpose because the typeface allows the restroom sign to stand out in a somewhat fancy way among the signs that mostly use sans serif typefaces.
Sans Serif: the typeface is used for the sign on the subway platform
The typeface is appropriate for its purpose because sans serif seems to be the most commonly-used category of  typefaces for signs in this contemporary world and so using this kind of typeface in a public area allows people to easily be able to read/recognize the words (especially due to the bold-looking letter in the typeface). 
Script: the typeface is used for the name of a beauty salon
The typeface is appropriate for its purpose because people go to a beauty salon to become pretty and script gives people a sense of elegance which is normally associated with beauty.

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